One Woman Agency
I act as a full-service, integrated person for a number of brave clients. I do branding, graphic and web design, illustration, naming, marketing strategy, content creation and more. Sometimes it helps to adopt a persona of creative lackey e.g. Bubble from Ab Fab.
EXHIBIT A: UNDIVIDED FOOD CO.
From day dot I've steered the creative on this fast-growing food business on a mission. Services rendered include: naming, branding, copywriting, web design, packaging design, photography, marketing collateral (writing the theme tune, singing the theme tune...)
Exhibit B: Melissa Collison Interior Design
I've collaborated with Melissa as web girl, graphic designer, ghost blogger, and content strategist. The studio's branding is centred around Melissa's own effervescent, glam, but cheeky personality.
Exhibit C: Olive Oil Skin Care Co
This salt-of-the-earth Australian skincare brand gets a facelift of its own, with new branding, website, packaging and print collateral.
Exhibit D: Dan Murphy's
Web infographics via content agency Edge.
Exhibit E: Pure Oil
Brand identity and packaging design for a Zimbabwean cooking oil range.
Exhibit F: Bacardi Sensology
Illustrations for Bacardi's Sensology platform via killer content marketing agency Edge. The assets are currently being animated for instructional videos.
Exhibit G: SheSays
I lend my design and illustration skills to SheSays, a global organisation supporting women (and the men who support women) in de-greasing the pole of creative industry on their way up it.
Art and Ideas
Attention Mad Men. Be on lookout for Mad Woman.
The North Face (Digital)
The North Face takes you to the edges of the world: in real time. Sponsored climbers go on their journeys with specially designed satellite-linked video cameras on their heads. The branded content is beamed around the world. An app and dedicated website show footage from other expeditions that are happening right at that moment. The campaign exemplifies "Never Stop Exploring." and could extend to brand loyalists using GoPros.
USB ‘dead drops’ containing a person’s life work are installed in public places. Tarantino’s USB, Scorsese’s USB, etc; all plastered into the side of a wall and celebrated with a poster that captures their entire filmography. The idea harnesses Sony’s access to entertainment content to encourage interaction with the product.
The camera is an artist. Photographs of the world are placed in-situ, and simply signed Olympus PEN E-P3.