Art Director / One-Woman Agency

One Woman Agency

Art Director / One-Woman Agency

 

 

One Woman Agency

I act as a full-service, integrated person for a number of brave clients. I do branding, graphic and web design, illustration, naming, marketing strategy, content creation and more. Sometimes it helps to adopt a persona of creative lackey e.g. Bubble from Ab Fab.

 

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Exhibit A: Melissa Collison Interior Design

I've collaborated with Melissa as web girl, graphic designer, ghost blogger, and content strategist. The studio's branding is centred around Melissa's own effervescent, glam, but cheeky personality.

 
 

Exhibit B: Olive Oil Skin Care Co

This salt-of-the-earth Australian skincare brand gets a facelift of its own, with new branding, website, packaging and print collateral. 

 
 
 

Exhibit C: Dan Murphy's

Web infographics via content agency Edge.


Exhibit D: Pure Oil

Brand identity and packaging design for a Zimbabwean cooking oil range

Brand identity and packaging design for a Zimbabwean cooking oil range

Exhibit E: Bacardi Sensology

Illustrations for Bacardi's Sensology platform via killer content marketing agency Edge.  The assets are currently being animated for instructional videos.


Exhibit F: SheSays

I lend my design and illustration skills to SheSays, a global organisation supporting women (and the men who support women) in de-greasing the pole of creative industry on their way up it.

 


Art and Ideas

Attention Mad Men. Be on lookout for Mad Woman.

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The North Face (Digital)

The North Face takes you to the edges of the world: in real time.  Sponsored climbers go on their journeys with specially designed satellite-linked video cameras on their heads.  The branded content is beamed around the world.  An app and dedicated website show footage from other expeditions that are happening right at that moment.  The campaign exemplifies "Never Stop Exploring." and could extend to brand loyalists using GoPros. 


Sony (Ambient/Outdoor) 

USB ‘dead drops’ containing a person’s life work are installed in public places.  Tarantino’s USB, Scorsese’s USB, etc; all plastered into the side of a wall and celebrated with a poster that captures their entire filmography.  The idea harnesses Sony’s access to entertainment content to encourage interaction with the product.


Olympus (Ambient/Outdoor)

The camera is an artist.  Photographs of the world are placed in-situ, and simply signed Olympus PEN E-P3.



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Founder and (self-styled) Editor-in-Chief and Creative Director of Wasted Magazine.

As a 19 year-old uni student I started a creative enterprise that would grow to involve around 30 undergrad students and creative professionals.  

 

Do you send my mother your clippings?
— Margot Tenenbaum
CREATIVE DIRECTION & STYLING  Nena Salobir PHOTOGRAPHY Ivan Shaw  HAIR Hayley Atherton for Lee Preston  MAKEUP Carol Mackie  MODELS Emily C and Dennis Millard for Chadwick Models FASHION MANAGEMENT & STYLIST'S ASSISTANT Teagan Sewell  PHOTOGRAPHER'S ASSISTANT Laura Mangen  RETOUCHING Kate O'Connor  

CREATIVE DIRECTION & STYLING  Nena Salobir PHOTOGRAPHY Ivan Shaw  HAIR Hayley Atherton for Lee Preston  MAKEUP Carol Mackie  MODELS Emily C and Dennis Millard for Chadwick Models FASHION MANAGEMENT & STYLIST'S ASSISTANT Teagan Sewell  PHOTOGRAPHER'S ASSISTANT Laura Mangen  RETOUCHING Kate O'Connor