Art Director / One-Woman Agency

One Woman Agency

Art Director / One-Woman Agency


 

 One Woman Agency

 


I act as a full-service, integrated person for a number of brave clients.

I do branding, graphic and web design, illustration, naming, marketing strategy, content creation and more. Sometimes it helps to adopt a persona of endlessly creative lackey e.g. Bubble from Ab Fab.

 
 

EXHIBIT A

Undivided Food Co.

From day dot I've steered the creative on this fast-growing ethical food business on a mission. Services rendered include: naming, branding, copywriting, web design, packaging design, photography, marketing collateral (writing the theme tune, singing the theme tune...) 

www.undividedfoodco.com

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EXHIBIT B

Vets To Go

A new Sydney-based mobile vet service wanted to stand out in a competitive market. Eschewing the generic animal clipart that seems to grace every street corner, we used original graphics and a spirited identity to encourage a cult-like following among new pet owners. Local street artist Mulga was commissioned to put his take on “a skateboard paw” and the regal wild side of domestic animals.

www.vetstogo.com.au

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EXHIBIT C

Routledge Handbooks

Art direction and illustration for the cover of Routledge Handbook of Food in Asia (2019).

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EXHIBIT D

Olive Oil Skin Care Co

This salt-of-the-earth Australian skincare brand gets a facelift of its own, with new branding, website, packaging and print collateral. 


 
Brand identity and packaging design for a Zimbabwean cooking oil range

EXHIBIT E

Pure Oil

Brand identity and packaging design for a Zimbabwean cooking oil range.


EXHIBIT F

Bacardi Sensology

I illustrated hundreds of ingredients and products for Bacardi's Sensology platform, via killer content marketing agency Edge. Individual assets were used to bring cocktail recipes to life and animated in instructional videos.

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Print

EXHIBIT G

SheSays

I lend my design, illustration and even live entertainment skills to SheSays, a global organisation supporting women (and the men who support women) in de-greasing the pole of creative industry on their way up it.

 

 

EXHIBIT H

Foxtel Parental Lock

Attention Mad Men. Be on lookout for Mad Woman.


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EXHIBIT I

Editor-in-Chief and Creative Director of Wasted Magazine.

As a 19 year-old uni student I founded a creative enterprise that would grow to involve around 30 undergrad students and creative professionals.  

 

Do you send my mother your clippings?
— Margot Tenenbaum
CREATIVE DIRECTION & STYLING Nena Salobir PHOTOGRAPHY Ivan Shaw HAIR Hayley Atherton for Lee Preston MAKEUP Carol Mackie MODELS Emily C and Dennis Millard for Chadwick Models FASHION MANAGEMENT & STYLIST'S ASSISTANT Teagan Sewell PHOTOGRAPHER'S ASSISTANT Laura Mangen RETOUCHING Kate O'Connor

CREATIVE DIRECTION & STYLING Nena Salobir PHOTOGRAPHY Ivan Shaw HAIR Hayley Atherton for Lee Preston MAKEUP Carol Mackie MODELS Emily C and Dennis Millard for Chadwick Models FASHION MANAGEMENT & STYLIST'S ASSISTANT Teagan Sewell PHOTOGRAPHER'S ASSISTANT Laura Mangen RETOUCHING Kate O'Connor