One Woman Agency
I act as a full-service, integrated person for a number of brave clients. I do branding, graphic and web design, illustration, naming, marketing strategy, content creation and more. Sometimes it helps to adopt a persona of endlessly creative lackey e.g. Bubble from Ab Fab.
EXHIBIT A: UNDIVIDED FOOD CO.
From day dot I've steered the creative on this fast-growing ethical food business on a mission. Services rendered include: naming, branding, copywriting, web design, packaging design, photography, marketing collateral (writing the theme tune, singing the theme tune...)
Exhibit b: VETS TO GO
A new Sydney-based mobile vet service wanted to stand out in a competitive market. Eschewing the generic animal clipart that seems to grace every street corner, we used original graphics and a spirited identity to encourage a cult-like following among new pet owners. Local street artist Mulga was commissioned to put his take on “a skateboard paw” and the regal wild side of domestic animals.
Exhibit C: Olive Oil Skin Care Co
This salt-of-the-earth Australian skincare brand gets a facelift of its own, with new branding, website, packaging and print collateral.
Exhibit D: Pure Oil
Brand identity and packaging design for a Zimbabwean cooking oil range.
Exhibit E: Bacardi Sensology
Illustrations for Bacardi's Sensology platform via content marketing agency Edge. Assets were later animated for instructional videos.
Exhibit F: SheSays
I lend my design, illustration and even live entertainment skills to SheSays, a global organisation supporting women (and the men who support women) in de-greasing the pole of creative industry on their way up it.
Art and Ideas
Attention Mad Men. Be on lookout for Mad Woman.
Founder and (self-styled) Editor-in-Chief and Creative Director of Wasted Magazine.
As a 19 year-old uni student I started a creative enterprise that would grow to involve around 30 undergrad students and creative professionals.